CTV has projected that the referendum will fail. They provided further analysis that it was just too darn difficult to explain to people. Which, I suppose is why they didn't even bother trying. If it can't fit into a 3o second sound bite it's too complex for CTV. The failure of the pro-MMP side was that they didn't go around the province sticking cats up trees with "Vote MMP" buttons. CTV would have been all over that!